Category Archives: TV testing

Turning No’s Into Inventing Success, Part II

Posted on 08/07/2016 by ideaworth

This post is a follow up to Turning No’s Into Inventing Success from last week. In that post, I described the most painful no I ever received – from a large wallet manufacturer who had initially been keenly interested in licensing my … Continue reading →

Posted in American Dream, Big success, Burning Conviction, Career success, Dealing with rejection, Disappointments, DRTV, Invention, Keys to Success, Licensing, QVC, Sell on TV, Setbacks, TV testing, Web testing | Leave a comment

Why I Became an Inventor: a Story of Strife, Struggles, and Success

Posted on 08/07/2015 by ideaworth

After writing over 100 posts, I decided to cover something new: why I chose to become an inventor and my journey from successful engineer to successful inventor. My hope is that readers might see something of themselves in my story … Continue reading →

Posted in Big success, Career success, DRTV, HSN, Invention, Keys to Success, Licensing, Marketing, Persistence, Product success, QVC, Struggling inventor, TV testing, Web testing | Tagged , , , , , | Leave a comment

DRTV Basics Part 2: Testing

Posted on 07/23/2015 by ideaworth

In the previous post I stated: The PedEgg product has earned over $450 in revenues since 2007. It is just one of many DRTV product successes. Below is how the sentence should have been stated: The PedEgg product has earned over $450 million  in … Continue reading →

Posted in Benefits are easily demonstrated, DRTV, Keys to Success, Licensing, Marketing, Product success, Success rates, TV testing, Web testing, Wow factor | Tagged , , , , , | Leave a comment